Dr. Martin Ernst Haug is a food technologist, trainer and consultant. He received his Diploma and his Ph.D. at the University of Stuttgart-Hohenheim. His thesis was about apple juice processing and polyphenols. Dr. Haug is author of more than 60 publications in technical/scientific journals and manuals. His primary focus is beverage development and formulation. He is a lecturer and organizer of symposia about current technical topics with regard to beverages and beverage ingredients. Dr. Haug is a member of several associations of the food industry.

In the early 80s, he began his industrial career at the department of research at Milupa (Infant Formula). Martin owned leading management positions at Eckes-Granini, a leading manufacturer of fruit juice and spirits. In the mid 90s, he switched to the food ingredient sector. He was Business Manager Beverages Flavor European Region at DRAGOCO. Later on Martin was Technical Director non alcoholic Beverages at SYMRISE, EAME, Flavour and Nutrition.

A very important step in his career has been the move to technical education and training of technical specialists and management in 2007.

In 2009 he founded beverage-consult, a consulting company focusing on training and education of ingredient suppliers. The second branch of his business is customized beverage formulation for startup companies.

Since 2012 Dr. Haug is lecturer for food technology at the University of Applied Sciences Niederrhein, Department of Nutritional Science. Martin has guided several bachelor and master theses and established lab facilities for beverage application and analysis.

Since 2014 he is also involved in the education of craftsmen for fruit juice and distillation.

Martin is a swabian inventor and hardworking creator with an extensive network within the food and ingredient sector. He is flexible and insists: “impossible is not an option.”

His website: www.beverage-consult.com