The Fredonia Group has predicted steady yearly growth in both the surfactants and personal care industries. Natural products are a major personal care trend as the U.S. economy continues to bounce back, and plant-based surfactants (EU) will be an important ingredient in many personal care products.
One example of a newly developed ingredient that will fill the demand for natural surfactants (EU) is a soybean oil-based (EU) polymeric surfactant that is non-toxic and environmentally friendly. In addition, supplier Croda (EU) has unveiled plans for improvements to its Delaware, U.S. manufacturing site to enable the production of “100% sustainable non-ionic surfactants” derived from plants.
News Drill Down:
- As the U.S. economy strengthens, the demand for “higher performance and naturally-derived surfactants” is also growing at a steady pace, according to an article on cosmeticsdesign.com.
- A study by the Fredonia Group points to the potential opportunity for suppliers to offer surfactants that are “gentle on the skin and hair, while also environmentally sustainable.”
- A new soybean oil-based polymeric surfactant (SBPS) developed by the Voronov Research Group at North Dakota State University has shown promising results for use in shampoo formulations, according to the groups’ website.
- The new facility at Croda’s Atlas Point plant in Delaware, United States will begin producing plant-based non-ionic surfactants in 2017. The plant will also “move away from petrochemical ethylene” and consume bio-ethanol instead.
Voronov Research Group:
Novel Soy-Based Nonionic Surfactants (SBPS)
Cosmetics Design Europe:
Soybean oil-based surfactant proven to improve cleaning, foaming and conditioning in shampoo
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